Psych2Go Animation Requirements Guideline

Psych2Go Animation Requirements Guideline

Essence of Psych2Go’s Animation Style:

• Mood & Tone:
  • Warm, inviting, and empathetic.
  • Colors should evoke a sense of calmness and relatability.
  • Visual storytelling should focus on making complex topics accessible and comforting.
• Character Designs:
  • Characters should be simple yet expressive, reflecting diverse backgrounds and emotions.
  • Design elements should include soft, rounded edges to maintain a friendly and approachable look.
  • Ensure that characters are relatable and embody the mood of the content.
• Color Palette:
  • Use consistent and cohesive color schemes that align with Psych2Go’s brand identity.
  • Soft, muted tones with occasional vibrant accents to highlight key moments or emotions.
  • Avoid harsh or overly saturated colors that can distract from the message.
• Storyboarding:
  • Every video should begin with a detailed storyboard outlining the flow of the narrative.
  • Visual transitions should be smooth and purposeful, guiding the viewer through the content naturally.
  • Key scenes must be carefully planned to ensure they align with the overall message and emotional tone.
• Details & Backgrounds:
  • Backgrounds should complement the characters without overwhelming the main focus.
  • Include subtle details that enhance the storytelling, such as objects or environments relevant to the topic.
  • Ensure all elements are polished and contribute to the overall aesthetic without clutter.

Things to Avoid:

• Lack of Storyboarding:
  • Skipping the storyboard process can lead to disjointed narratives and confusing transitions.
• Lack of Character Designs:
  • Generic or poorly developed characters can diminish the connection with the audience.
• Lack of Mood Palettes:
  • Inconsistent or inappropriate use of colors can disrupt the emotional tone of the video.
• Overcomplicated Details:
  • Avoid overly complex visuals that can distract from the message and reduce relatability.
• Inconsistent Animation Quality:
  • Ensure all animations maintain a high level of consistency and professionalism throughout.

By adhering to these guidelines, we can ensure that every Psych2Go video not only informs but also connects with our audience on a deep and meaningful level. Our goal is to create content that is visually cohesive, emotionally resonant, and true to the Psych2Go brand.